Daily Freeman, Nov 29, 1996

LOVE SPIRALS DOWN IS DECIDEDLY UNUSUAL

By Phillip H. Farber

Love Spirals Downward is only nominally a band. Really, they are something of a recording project undertaken by the duo of Ryan Lum and Suzanne Perry, just having fun with their music in a home studio. The result, though, has been three albums of atmospheric, ethereal music that has the ability to transport the listener in remarkable ways.

“We develop it and do it all at home,” explains Lum. “We’ve got our own home recording studio. We’ve had it for years and have just been growing and expanding it. We’re pretty well equipped to do it all at home. In fact, the way we write, too, we have to do it at home. We don’t make up 10 or 11 songs and say, ‘Okay! Time to go to the studio and record all the songs!’ I’ll have some rough sounds or ideas and I’ll record them down on tape or into the sampler, and from there I’ll start getting more ideas. It will build from what I previously recorded. That wold be a very costly, practically impossible, thing to do in the studio. We would be racking up the kind of budget of ‘Sgt. Pepper’s’ or something like that.”

Their first two albums, Idylls and Ardor, were critically acclaimed, and even if this isn’t exactly the stuff of Top 40 hits, they developed a solid following. Ever, their latest efforts, will likely take these musicians even farther, although that may not have been their intention in recording it.

“I really loathe the music business,” Perry exclaims. “I really don’t think about it. I hope people have a good experience — or a positive experience — but beyond that I don’t expect people to get much from it. That’s not my intention when I make it. I don’t even know why I do it. It’s fun for me. It’s fun. When you get past that, you get into trouble. Nobody ever experiences anything like you want them to. And who am I to want people to experience in a certain way? Beyond that, I can’t even control that… I can’t control if people are going to buy it, or even care about it.”

Continue reading Daily Freeman, Nov 29, 1996

Upcoming radio performances

On Friday November 15 at about 8 PM we will be doing a live on-air performance on KUCI, a radio station in Orange County, California. We will be performing 5 or 6 songs, as well as doing an interview. For those who live out of its range, they are hoping to do a live internet broadcast of this. Regardless, it will be available on the internet soon after. I’ll tell you where to find it as soon as they tell me.

Also on November 14, we will be recorded live at our studio as part of the “Living Room Concert” series of the nationally syndicated radio show Echoes. I’ll let you know here when it will be aired. And on November 16, for those in the area, don’t miss the Steve Roach show in Santa Monica. He’s one of the most amazing live (as well as recording) artist I’ve ever experienced and highly recommend seeing him.

Ever out now!

Official Ever Poster

The domestic release of our new full-length Ever was right on schedule and should now have made its way to stores. It will soon be released in Europe. If you are having trouble finding it, either here or abroad, you can order directly from Projekt. We hope that you’ll check out both Ever and the Sideways Forest CD-single as they are quite different from each other. Apart from the “Sideways Forest” track, the other 2 songs on the CD-single are unavailable elsewhere and are unlike anything else we’ve released.

Projekt has some very nice color posters for Ever as well as a new Love Spirals Downwards t-shirt. Try contacting Projekt or calling their 800-CD-LASER phone number for more information.

For next year, plans are being made for some West Coast and East Coast shows. I’ll post more about that later as more information develops.

Ever & Sideways Forest news

Ever, our new full length CD, still looks right on track for being released on the week of September 15, 1996. What that boils down to is you won’t see it in stores until October, but you will be able order it direct from Projekt that week. It’s hard for me to describe what it sounds like, but everyone at the label seems to agree that Ever is different than our previous albums. Sideways Forest, our new CD-single, has been out for about a month now. The label tells me that the trip-hoppy “Quantum Remix” of “Sideways Forest” (which is only on the CD-single) has been getting a bit more radio and club play than normal.

We have no upcoming shows planned and it seems that we are done playing live for the year. If this changes, I’ll mention it here. We are planning on doing more shows next year.

Sideways Forest Maxi-Single Out

Our new maxi-single is out now on Projekt Records!

After two albums of layered, interwoven textures evoking warm, dreamlike states of consciousness, Love Spirals Downwards emerge with a distillation of their sumptuous sound on their new single ‘Sideways Forest’.  Triggered by the group’s experiences of performing live with a more stripped down, acoustic set, on “Sideways Forest” we hear the intrinsic beauty of simple, flowing guitar melody and a lone, singular voice, beckoning listeners to embellish the sound in their own minds.  The “Quantum Remix” of the title track deconstructs these acoustic elements and rebuilds from the song’s foundation, adding sampled and electronic patterns, morphing them into a euphoric journey into trip-ambience.  The disc concludes with the instrumental “Amarillo,” echoing themes hinted at in “Sideways Forest,” while uniting the group’s acoustic elements and free flowing, open atmospherics.

The single release of ‘Sideways Forest’ will be followed by Love Spirals Downwards third full length release, ‘Ever,’ scheduled for September 15, 1996.  The band will perform selected live dates in support of ‘Ever’ during the winter and spring of 1997.

— Projekt Records

Recent news

Our CD-single, Sideways Forest, will be released on August 1, 1996, and the new full-length album will follow on September 15.

Sean from Eden will be staying with us here for the next two weeks and we will be collaborating together in our studio to see what happens (maybe there’ll be an EP sometime in the future?). Plus, I think he will really dig Disneyland and seeing Jim Morrison’s house in Venice Beach. I would also like to say thanks to everyone who said hello to us at the recent Projekt Fest in Chicago.

And, check the Projekt News for more info on our two upcoming shows in Los Angeles and San Francisco.

Chicago Tribune ProjektFest Piece

Cool. The Chicago Tribune published a story promoting the upcoming Projekt Festival happening at the Vic Theatre.

Psst! Projekt label’s going live with it’s dark sound

by Achy Obejas for “After Hours”

Step aside, Ajax and Minty Fresh. Make some room.

This Tuesday and Wednesday nights, Chicago experiences “From Across this Gray Land,” the first festival celebrating artists on the Projekt label.

The what?

It seems that while our town has been aggressively slamming and bumping to a cavalcade of local label bands at Lounge Ax and the Double Door, Sam Rosenthal and his Projekt artists quietly stole into town and set up shop.

And quietly is the operative word here.

Projekt artists — including Rosenthal’s group, Black Tape for a Blue Girl — are deeply immersed in something that could only be called dark music: ambient, gothic and ethereal. It’s lush, dense and often gloomy. Unlike most trendy ambient music, Projekt’s ambient records feature vocals; there is virtually nothing to dance to; it swirls and envelopes with an unabashed romanticism. Compared with most of the noise in town, Projekt practically whispers.

Rosenthal, 30, started Projekt back in 1983 but it didn’t get moving until three years later, when he moved to California from his native Ft. Lauderdale. Feeling alienated and depressed, he recorded “The Rope,” which he describes as “a combo of techno pop and ambient, somewhere between Gary Neuman and Eno.”

“The Rope” was promptly strangled by the critics, although Rosenthal developed a small core of followers. “At the time, it really upset me,” he confesses. “Now I just kind of laugh. Now I realize a lot of pseudo-intellectual rock critics don’t want to deal with what they think is sappy romantic crap.”

So Rosenthal persevered: With Black Tape for a Blue Girl, he released “Mesmerized by the Sirens” in 1987, “Ashes in the Brittle Air” in 1989, “Chaos of Desire” in 1993, “This Lush Garden Within” in 1994; this year has produced “Remnants of a Deeper Purity.”

But is anyone buying this except Rosenthal and his mother?

Rosenthal laughs again. “We sell all around the world,” he explains. “We sell in Asia and Europe. We’re in Borders.”

Projekt’s best-selling band, Love Spirals Downward, sells about 10,000 CDs per release. Black Tape for a Blue Girl sells about 9,000. Located near Chinatown, Projekt is Rosenthal’s full-time job and obsession. The label employs eight people.

The Projekt Festival, the first of its kind for the label, will feature a buffet of bands, but Rosenthal’s honest about how scary it is for him.

“We’ve got fans coming from Hong Kong and England,” he says. “It just seemed like a good thing to do, to meet the people who like the music. But Black Tape has been a studio band for 10 years. It’s never been possible to play live — so we’ve never done it before.”

Upcoming release and performance

This is Ryan again with a little update of what’s going on with us. Our first new music to be released in over a year and a half will be the cd-single Sideways Forest. It is a three songs disc: “Sideways Forest” (the mix that will be on our new album), a trippy groovy remix/re-worked mix of “Sideways Forest” and “Amarillo” — which will not be on the new album. This is set to come out in late June or early July. Our new full length album (still not titled) will follow in September.

We are looking forward to our next live performance at the Projekt Festival at which we’ll be playing two or three new songs in our still all-acoustic set. This will be our first show in Chicago, which was skipped between our West Coast and East Coast tours last year. It should be a lot of fun and please come see us (along with Lycia, lovesliescrushing, and Thanatos on our night) if you are from the area, since we have no plans to be playing there again anytime soon.

Also, if anybody read the Projekt news on the Projekt web, Sam commented on how he thought I wanted to move to Mexico City, as a few people have asked me about. No, I do not want to move there (and no, we were not treated like big rock stars as Sam described). I did say to him that I would like to make more visits there, in the spirit of my Beat heroes like Kerouac, which I plan to do this summer after the Chicago show for a few weeks and visit friends and eat non-stop.

Hello!

Hello. This is Ryan of Love Spirals Downwards. This is the first band info message from us on our webpage. I plan to update this every 2 or 3 months, or whenever there’s new information.

We’ve had lots of things happening with us lately including a show in Mexico City at the very beautiful Museo Universitario del Chopo on February 29. We spent a wonderful week in Mexico making many new friends and seeing some truly fantastic sights such as the pyramids at Teotihuacan (we climbed to the top of the Pyramid of the Sun), as well as eating some of the best food in our lives.

We haven’t even begun to think about new tours yet but some shows may happen later this year. One upcoming scheduled performance is the Projekt Festival in Chicago. It is a two-evening event that will include nearly all of Projekt’s current recording line-up. We will supposedly be closing the first night on June 25. For more information on this call the Projekt info-line at (312) 491-0108.

THE NATIONAL, Thurs, February 29, 1996


Music for the end of the millennium

By XAVIER QUIRARTE

Suzanne Perry and Ryan Lum are in music first and foremost for the pleasure of creating sounds, for the freedom to taste their art without any kind of commitment. Love Spirals Downwards, a joint project that began in the early nineties, has crystallized to date on two albums, Idylls and Ardor, published by the independent American company Projekt.

There have been some of the adjectives that his work has deserved:  “Millennium”, “Angelical.”

During a talk held in front of a trio of cups of coffee and remnants of a chicken salad, both smile at the compliments, after all they are in the music as a result of a kind of game. The story is summarized in a few words: without any kind of musical academic instruction, she was part of a choir simply for the pleasure of singing. He, a guitarist since he was eight years old, had some recordings he’d completed. They both met, went out together for a season, they fell in love and one day they decided to make songs.

“We made three pieces, the first three that I had recorded in my life,” says Suzanne, “and we put them on a tape, just as a kind of joke. We sent copies to three places and as a result we were signed.”

What began as a game, has maintained its playful tone. Suzanne and Ryan work on other things that have nothing to do with music, so when they get together to write songs they don’t have the commitment of an upcoming album release or concert tour.

In fact, it was only last year they began to perform in public, while their label, Projekt, gives them full freedom to record whenever they feel the need for it.

“On our first album (‘Idylls’) there is a lot of reverberation, the sound is much less clear, darker. I think that ‘Ardor’ is much clearer. Now we are working on an album that will be closer to the acoustic show that we will present in Mexico.” For those who are accustomed to their records, an acoustic concert will be a surprise, although equally enriching, the singer promises.

“We don’t want to do the same thing over and over again.” adds Ryan, “so once we finished the first album, we started the second. We don’t make a decision to make an album in this or that way, the changes are simply made naturally.”

The images of Suzanne’s poetry can be interpreted in various ways as the use of words is part of the construction of sound. 

“The lyrics are not really about something,” confesses the singer. “Some are approximations of languages that attract me. For example, there are some pieces in which I think I can use something that sounds like Italian, although I don’t speak the language, so I use some Italian words or phonetic sounds like this language and I incorporate them. That’s how I’ve done some French style songs, and I’ll surely do some in Spanish.”

Reader of authors such as Albert Camus or Marguerite Yourcenar, Suzanne assures that Love Spirals Downwards moves away from direct meaning in the songs because there is a lot of music of that type. “It’s interesting, because you may not know our language but even so, it evokes emotions similar to those who do know it. In addition, when you don’t understand a language, you concentrate on the sounds. In our case, words not only have to do with the language and images they can project, but also with the sounds, because the intention you can give them is related to the way you place your tongue, how loud you sing or the type of microphone you use.”

Being cataloged as Gothic Dark does not bother them, although they prefer not to attach labels to their music. “Many people are worried that we are going to do an acoustic show or if we are going to dress Gothic, like vampires,” Suzanne says laughing, and adopts a jokingly evil gesture. In our case, it’s not about the form, but about the background. For us, the fundamental thing is music, sound, the rest is superficial.” Ryan is happy to know that the darkies enjoy their albums, but he assures that his songs are open to all tastes, to any type of audience.”

As for the origin of the peculiar name, which means something like “love in descending spirals,” they say that a long time ago, around two or three in the morning, after a day of intense work, they were listening on the radio to a broadcaster who said: “Oh, love spirals upwards!” (Suzanne adopts a cheesy announcer voice). “Immediately we thought: ‘That’s a good name!” but we changed it from “upwards” to “downwards” to more fit to the music we made then, a little more depressive, more dark, gothic, or whatever.”