Chicago Tribune ProjektFest Piece

Cool. The Chicago Tribune published a story promoting the upcoming Projekt Festival happening at the Vic Theatre.

Psst! Projekt label’s going live with it’s dark sound

by Achy Obejas for “After Hours”

Step aside, Ajax and Minty Fresh. Make some room.

This Tuesday and Wednesday nights, Chicago experiences “From Across this Gray Land,” the first festival celebrating artists on the Projekt label.

The what?

It seems that while our town has been aggressively slamming and bumping to a cavalcade of local label bands at Lounge Ax and the Double Door, Sam Rosenthal and his Projekt artists quietly stole into town and set up shop.

And quietly is the operative word here.

Projekt artists — including Rosenthal’s group, Black Tape for a Blue Girl — are deeply immersed in something that could only be called dark music: ambient, gothic and ethereal. It’s lush, dense and often gloomy. Unlike most trendy ambient music, Projekt’s ambient records feature vocals; there is virtually nothing to dance to; it swirls and envelopes with an unabashed romanticism. Compared with most of the noise in town, Projekt practically whispers.

Rosenthal, 30, started Projekt back in 1983 but it didn’t get moving until three years later, when he moved to California from his native Ft. Lauderdale. Feeling alienated and depressed, he recorded “The Rope,” which he describes as “a combo of techno pop and ambient, somewhere between Gary Neuman and Eno.”

“The Rope” was promptly strangled by the critics, although Rosenthal developed a small core of followers. “At the time, it really upset me,” he confesses. “Now I just kind of laugh. Now I realize a lot of pseudo-intellectual rock critics don’t want to deal with what they think is sappy romantic crap.”

So Rosenthal persevered: With Black Tape for a Blue Girl, he released “Mesmerized by the Sirens” in 1987, “Ashes in the Brittle Air” in 1989, “Chaos of Desire” in 1993, “This Lush Garden Within” in 1994; this year has produced “Remnants of a Deeper Purity.”

But is anyone buying this except Rosenthal and his mother?

Rosenthal laughs again. “We sell all around the world,” he explains. “We sell in Asia and Europe. We’re in Borders.”

Projekt’s best-selling band, Love Spirals Downward, sells about 10,000 CDs per release. Black Tape for a Blue Girl sells about 9,000. Located near Chinatown, Projekt is Rosenthal’s full-time job and obsession. The label employs eight people.

The Projekt Festival, the first of its kind for the label, will feature a buffet of bands, but Rosenthal’s honest about how scary it is for him.

“We’ve got fans coming from Hong Kong and England,” he says. “It just seemed like a good thing to do, to meet the people who like the music. But Black Tape has been a studio band for 10 years. It’s never been possible to play live — so we’ve never done it before.”

Upcoming release and performance

This is Ryan again with a little update of what’s going on with us. Our first new music to be released in over a year and a half will be the cd-single Sideways Forest. It is a three songs disc: “Sideways Forest” (the mix that will be on our new album), a trippy groovy remix/re-worked mix of “Sideways Forest” and “Amarillo” — which will not be on the new album. This is set to come out in late June or early July. Our new full length album (still not titled) will follow in September.

We are looking forward to our next live performance at the Projekt Festival at which we’ll be playing two or three new songs in our still all-acoustic set. This will be our first show in Chicago, which was skipped between our West Coast and East Coast tours last year. It should be a lot of fun and please come see us (along with Lycia, lovesliescrushing, and Thanatos on our night) if you are from the area, since we have no plans to be playing there again anytime soon.

Also, if anybody read the Projekt news on the Projekt web, Sam commented on how he thought I wanted to move to Mexico City, as a few people have asked me about. No, I do not want to move there (and no, we were not treated like big rock stars as Sam described). I did say to him that I would like to make more visits there, in the spirit of my Beat heroes like Kerouac, which I plan to do this summer after the Chicago show for a few weeks and visit friends and eat non-stop.

Hello!

Hello. This is Ryan of Love Spirals Downwards. This is the first band info message from us on our webpage. I plan to update this every 2 or 3 months, or whenever there’s new information.

We’ve had lots of things happening with us lately including a show in Mexico City at the very beautiful Museo Universitario del Chopo on February 29. We spent a wonderful week in Mexico making many new friends and seeing some truly fantastic sights such as the pyramids at Teotihuacan (we climbed to the top of the Pyramid of the Sun), as well as eating some of the best food in our lives.

We haven’t even begun to think about new tours yet but some shows may happen later this year. One upcoming scheduled performance is the Projekt Festival in Chicago. It is a two-evening event that will include nearly all of Projekt’s current recording line-up. We will supposedly be closing the first night on June 25. For more information on this call the Projekt info-line at (312) 491-0108.

THE NATIONAL, Thurs, February 29, 1996


Music for the end of the millennium

By XAVIER QUIRARTE

Suzanne Perry and Ryan Lum are in music first and foremost for the pleasure of creating sounds, for the freedom to taste their art without any kind of commitment. Love Spirals Downwards, a joint project that began in the early nineties, has crystallized to date on two albums, Idylls and Ardor, published by the independent American company Projekt.

There have been some of the adjectives that his work has deserved:  “Millennium”, “Angelical.”

During a talk held in front of a trio of cups of coffee and remnants of a chicken salad, both smile at the compliments, after all they are in the music as a result of a kind of game. The story is summarized in a few words: without any kind of musical academic instruction, she was part of a choir simply for the pleasure of singing. He, a guitarist since he was eight years old, had some recordings he’d completed. They both met, went out together for a season, they fell in love and one day they decided to make songs.

“We made three pieces, the first three that I had recorded in my life,” says Suzanne, “and we put them on a tape, just as a kind of joke. We sent copies to three places and as a result we were signed.”

What began as a game, has maintained its playful tone. Suzanne and Ryan work on other things that have nothing to do with music, so when they get together to write songs they don’t have the commitment of an upcoming album release or concert tour.

In fact, it was only last year they began to perform in public, while their label, Projekt, gives them full freedom to record whenever they feel the need for it.

“On our first album (‘Idylls’) there is a lot of reverberation, the sound is much less clear, darker. I think that ‘Ardor’ is much clearer. Now we are working on an album that will be closer to the acoustic show that we will present in Mexico.” For those who are accustomed to their records, an acoustic concert will be a surprise, although equally enriching, the singer promises.

“We don’t want to do the same thing over and over again.” adds Ryan, “so once we finished the first album, we started the second. We don’t make a decision to make an album in this or that way, the changes are simply made naturally.”

The images of Suzanne’s poetry can be interpreted in various ways as the use of words is part of the construction of sound. 

“The lyrics are not really about something,” confesses the singer. “Some are approximations of languages that attract me. For example, there are some pieces in which I think I can use something that sounds like Italian, although I don’t speak the language, so I use some Italian words or phonetic sounds like this language and I incorporate them. That’s how I’ve done some French style songs, and I’ll surely do some in Spanish.”

Reader of authors such as Albert Camus or Marguerite Yourcenar, Suzanne assures that Love Spirals Downwards moves away from direct meaning in the songs because there is a lot of music of that type. “It’s interesting, because you may not know our language but even so, it evokes emotions similar to those who do know it. In addition, when you don’t understand a language, you concentrate on the sounds. In our case, words not only have to do with the language and images they can project, but also with the sounds, because the intention you can give them is related to the way you place your tongue, how loud you sing or the type of microphone you use.”

Being cataloged as Gothic Dark does not bother them, although they prefer not to attach labels to their music. “Many people are worried that we are going to do an acoustic show or if we are going to dress Gothic, like vampires,” Suzanne says laughing, and adopts a jokingly evil gesture. In our case, it’s not about the form, but about the background. For us, the fundamental thing is music, sound, the rest is superficial.” Ryan is happy to know that the darkies enjoy their albums, but he assures that his songs are open to all tastes, to any type of audience.”

As for the origin of the peculiar name, which means something like “love in descending spirals,” they say that a long time ago, around two or three in the morning, after a day of intense work, they were listening on the radio to a broadcaster who said: “Oh, love spirals upwards!” (Suzanne adopts a cheesy announcer voice). “Immediately we thought: ‘That’s a good name!” but we changed it from “upwards” to “downwards” to more fit to the music we made then, a little more depressive, more dark, gothic, or whatever.”

The News, Vol XLVI NO. 232, Feb 29. 1996

U.S. Avante Garde Duo To Play D.F.

By Jose Fernandez Ramos, The News Staff Reporter

Love Spirals Downwards is one of those alternative bands whose music tends to attract a cult following.

What has happened to this Los Angeles duo, featuring Suzanne Perry (vocals) and Ryan Lum (guitars, electronics), is interesting and sometimes funny.

“One time a magazine requested an interview thinking that we would have a lot to say about LSD, because of the band’s name.” Perry says. “When they found out we have never tried it they lost interest.”

Although many fans attribute the duo’s music with spiritual, mystic and even healing powers, and critics have labelled their work with adjectives as diverse as “dark ethereal,” “gothic,””dream pop,” “angelic,” “Avant Garde,” “ambient,” etc., this young duo put things very simply.

“We just compose music without any specific intention,”Lum says.

The couple talked to The News Wednesday at Museo del Chopo, the gothic museum where the band’s only show in Mexico will take place Thursday.

“We don’t consider ourselves typical musicians, so we don’t think and act as typical musicians.” Perry says. “Many people think music is something more than music, like money, fame, clubs, the industry. But we just like what we do, the way we do it.” 

Love Spirals Downwards will share the space with Mexican duo La Divina Comedia (also a couple), which produces music very much in Spirals’ style.

The staples of the duo’s music are guitar lines distorted through electronic equipment for effects that often sound more like a synthesizer or keyboard. This surreol audio backdrop is complimented by Perry’s extraordinary soprano voice which has been honed to a finely funed instrument. However there is enough freedom and space for experimentation. 

“We try to add new elements, sounds, and instruments every time,” Lum says.

With two succesful albums out — ”Idylls”(1992) and “Ardor” (1995)– through Projekt Records, and pieces on several compilation albums, the band is already working on the recording of a third work. Some of those new compositions will be premiered at the concert. 

With its towering spires and stained glass, the Museo Del El Chopo seems a perfect atmosphere for such a performance. 

“This is such a beautiful place, it makes me want to sing here by myself at night. I hope the birds sing here at night as well,” Perry said. 

Music videos of similar vanguard styles will be shown before the live performance, and special stage and lighting designs will also form a part of the event, according to organizers.

 “This is a cultural and aethetic event more than a show business thing,” organizer Arturo Saucedo said, “This is not money making or party time. We want to create a movement and an audience for this kind of show.”

Love Spirals Downwards know that they can become as big as any commercial mainstream band, “if we change our style,” they say. But they are not interested, claiming “we don’t do it for the money.” Their recording studio is at home, in the bedroom, where most of the composition also takes place.

Outside of a cult fan movement, irrespective of the labels placed on it, the music of Love Spirals Downwards is worth listening.

Band news

We’ve had lots of things happening lately including a couple of shows in Mexico City and Guadalajara. And there is a new, still untitled, album that we are almost finished recording and mixing. It should have 10 new tracks and we hope to have it released in May or June depending on how soon we finish, as well as other record label factors. Also, we will most likely be contributing new songs to Hyperium Records’ upcoming compilations Heavenly Voices 4 and Heavenly Grooves.

We haven’t even begun to think about new tours yet, but some shows may happen later this year. One show that we are scheduled to perform is at the Projekt Records festival in Chicago. It is a two evening event that will include nearly all of Projekt’s current recording line-up. We will be closing the first night on June 25.

For more information on this, call the Projekt info-line at (312) 491-0108 or check out http://charlotte.acns.nwu.edu/arielr/projekt on the internet (the current site, but soon to be moving Projekt web site).

LSD Update

Sorry it’s been awhile since our last update. We’ve been very busy with many different things, one of which was our short ‘tour’. After a show in Seattle last Spring, we did a 3-show tour in August and September of Boston, Philadelphia, and New York, followed by a show in Los Angeles. Many thanks to Pat Ogle at Projekt for making that happen! Being a studio-band and not having played live before, much to our surprise we had a great time doing these shows. It was especially nice to be able to meet some of you who write us! We hope to do more next year. And, we are tentatively set for doing one last show this year in Los Angeles again at the Troubadour on December 16.

Also, we are in the middle of recording and mixing a new album (still untitled), which will hopefully be released in the Spring of ’96 depending on when we finish. In the meantime, we released a new track, a cover of ‘Welcome Christmas from Dr. Seuss’ How the Grinch Stole Christmas. on the new Projekt holiday CD called Excelsis.

‘Excelsis: A dark noel’ various artist compilation on Projekt Records

I also wanted to let you know that there’s a decent mailing list called ‘4AD-L’. In addition to bands on its namesake 4AD, other related music such as ourselves and a few other Projekt artists are often discussed and reviewed. To subscribe, send email to 4ad-l@listserv.american.edu, and type “subscribe 4AD-L” . We will try to post new information regarding our shows and releases in their News section.

Muse Magazine Reviews Troubadour Show

The Troubadour, Los Angeles, CA September 21, 1995:

The L.A. based duo, Love Spirals Downwards, create soundscapes layered with soothingly airy keyboards, acoustic guitar arpeggios, and ethereal female vocals. In a rare appearance at the Troubadour, Ryan Lum and Suzanne Perry stripped their music to its essentials: an amplified Ovation acoustic guitar, a haunting voice, and one beautiful melody after another. The rapt Troubadour audience responded enthusiastically to the pair, who present their music with the seriousness it deserves, but who entertain with humorously casual banter and interplay with the crowd between songs. 

— John Koenig, Muse Magazine

Underscope Reviews Troubadour Show

The Troubadour, West Lost Angeles, September 21, 1995 

“One of the darlings of the innovating Projekt label, Love Spirals Downwards consists  of only 2 members. Given the swirling, multi-tracked ambience of their records, one  might expect their live show to have difficulty living up to such studio magic, even  with a requisite backing tape. But LSD took to the stage with only one instrument:  Ryan Lum’s six-stringed acoustic guitar. As they began, Suzanne’s angelic voice  floated out over the hushed audience. Trust me, no backing tape was needed. Stripped  down to this bare essence of chiming guitar and dazzling voice, LSD’s songs burned  with a raw, ethereal brilliance. Anyone who narrow-mindedly accuses them of being  simply studio musicians needs to be taken out back and whupped good. The set’s highlights included the lovely “Will You Fade” and “Write in Water,” taken from their latest  record Ardor. The audience showered them with wild acclaim after each songs, and  left fashionably disappointed when LSD ran out of songs to play.” 

— H. Aaron Ripes, UnderScope Magazine 

LSD News & Tour Dates

There’s been a lot happening with Love Spirals Downwards this year.  There’s a nice article on us in the July/August issue of B-Side magazine, as well as a smaller article in the latest issue of Fond Affexxions.  And, we are currently recording and mixing new material, hopefully releasing a new full length next Spring.  Also, we have just finished a track that will be on the upcoming Christmas/Winter Holidays CD from Projekt.

And, we have some upcoming acoustic shows (finally we’ve been persuaded to leave the safety of our studio).  For the East Coast, we are confirmed for the following:

• Boston- Thursday, August 31 at TT The Bear, 10 Brookline Street, Central Sq., (617)-492-BEAR

• Philadelphia-Friday, September 1 at Asylum, 1517 N. Delaware Ave, (215) 427-1087

• New York- Saturday, September 2 at Batcave, 251 W. 30’th between 7’th and 8’th.  (212)-695-2747

For the West Coast, we recently played a fun show in Seattle with Faith & Disease and Trance to the Sun.  In California, we are tentatively set to play in Los Angeles on September 21, and San Diego in late August.  Be sure to call the Projekt info/tour line at (818) 395-7698 for the latest info on these and the other shows.